Goop boosts brand awareness among health & wellness lovers.
Goop aimed to drive overall awareness and engagement around their new “Why Am I So Effing Tired” Vitamins in order to ultimately drive traffic to their website.
Heartbeat built a community of wellness-loving Ambassadors who shared their stories and genuine need for the Goop “Why Am I So Effing Tired” Vitamins.
Heartbeat Ambassadors generated over 1,500 clicks and over-delivered on our engagement goal by 157%, proving that our health-centric Ambassadors have a highly active audience that are excited to discover new wellness products.
Total Engagement Rate
Delivery on Reach Goal