MVMT

 

MVMT drives sales and sparks conversation during the holiday season.

Challenge

MVMT aimed to drive website sales and spark conversation around gifting their watches for the holiday season.

Solution

Heartbeat selected a group of highly-targeted Ambassadors who focused on messages of thoughtful gifting and confidence to spark authentic conversation and inspire sales among their followers and real-life friends.

Results

MVMT achieved over 100 promo code redemptions, proving that Heartbeat Ambassadors can build awareness and inspire sales over the holiday gifting season.

100+

Promo Code Redemptions

12.6%

Engagement Rate

943%

Delivery on Engagement

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everydayurban

My @mvmtforher watch has become one of my favorite accessories of the season with its white marble face, rose gold accents, and pale blue leather strap.