QwikMatch expands user base and increases brand awareness via Ambassador Marketing.
QwikMatch was launching on the App Store and wanted to tap into the female community to maximize brand awareness and promote app downloads.
Qwik Match engaged Heartbeat to select a group of Ambassadors to download the app, try it out, and spark authentic conversation among their followers and real-life friends. Ambassadors were instructed to showcase the app “in action” in their post, while talking about its many features and tagging friends they want to play with.
QwikMatch saw an influx of app downloads and buzz. 405 Ambassadors participated in this campaign and reached well over 1.6M. These Ambassadors generated more than 3,000 comments and 2,593 click-throughs to QwikMatch in the App Store, proving that Heartbeat Ambassadors can influence their social circles to discover new apps!
Delivery on Reach Goal
Click-throughs to QwikMatch on App Store
Do you easily get bored and need something to pass time? @qwikmatchgame got ya back! You can play it with your friends or a random opponent. What's even cooler? It comes with an awesome social features like chat, voice call, and even video call!